Clients are us.
The future is media.
Media Scholars Program was birthed to allow students that would not typically have access to an all-access experience during one of the world’s largest sports experiences to build their portfolios, make life-changing media connections, and develop their resumes to charge forward confidently to pursue careers in media and journalism. Learn more about Chantelle George Consulting (CGC) and the overall program below!
17 Scholars + 6 Universities
Obsidian was there for every step of the program creation and execution.
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Hands on with marketing planning, social media content creation, and go to market execution to build program presence.
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Developed the application strategy to capture applications from over 40 institutions in only 2 weeks and over 200 applications.
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Developed all marketing materials and content to support MSP ahead of Super Bowl LIX.
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Developed logo for MSP with the National Football League (NFL) to use for program amplification.
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Developed the program from the ground up with mission statement, program participation, deliverables, and program outcomes; all KPIs for measuring success.
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Expansion of program after Super Bowl LIX to reach future major events - World Cup, Grammys, Olympics, TriBeCa Film Festival and more!
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Supported the development of the initial budget and future budget for program run and growth.
Stand out with Obsidian.
ELA Designs, a leading interior design company, was struggling with brand identity, website development, and marketing strategy. Obsidian stepped in to develop a comprehensive marketing execution plan which included a full rebrand of the website.
before
after
Client
ELA Designs
Deliverable
Rebrand, website overhaul, marketing content, social media strategy, partnerships
Featured client work
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From ideation to product testing to full market launch, Obsidian produced a GTM plan which has landed Revelry at SXSW, Black Tech Week, and Inc. Magazine!
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Developed supplemental HR activities to increase employee engagement through onboarding and a check in 90 and 180 days. Increase employee morale by 22% in one quarter.
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CG Consulting came to Obsidian to do a full rebrand, find a new direction, and strategically approach marketing to land contracts and partnerships.
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Retired veterans furniture building volunteers project redeveloped into an income-producing initiative to fund United Way and the veterans.
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The makers of well over 70% of the world’s major brands eyewear, we built strategy to speed up goal to reach zero waste across all of Luxotica’s facilities and production.
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Developed strategic marketing plan and competitive analysis on the landscape of coworking spaces. Brand refresh executed.
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Obsidian was tapped to help create a reunion plan, across all graduating classes, to come back, give, and support. Event planning and eCommerce setup and designs for reunion swag created by Obsidian.
Celtic Studios
The Celtic Media Centre is the largest film and television studio in the state of Louisiana. The property sits on 40 acres in the heart of Baton Rouge, offering abundant stage space and office space as well as a wide array of studio services rarely found outside of California or New York. SULLISCOPE was able to showcase the powerhouse that is Celtic Studios.
Anderson Pediatric Therapy
April Anderson needed a rebrand and full refresh for her bergoening speech-language and feeding therapy company. Obsidian delivered.
Your brand could be next.
Obsidian is ready for you, your team, and your business.